News manager

Summary

• News manager is a communication tool for publishing updates to parents and students in my.clasero.com
• Uses article-style posts for clear and structured communication
• Supports targeted messaging to all clients, a specific branch, or a specific class group
• Helps share announcements, reminders, and event updates in one central place
• Supports rich content including text, photos, and embedded videos
• Allows video embeds from platforms like YouTube, TikTok, Instagram, X.com, and Vimeo
• Includes start and end dates for time-based post visibility
• Helps keep communication relevant by showing posts only during the selected period
• Parents only see news that applies to them based on targeting
• Improves communication organization compared to scattered chats or emails
• Reduces missed updates by placing news inside the parent portal
• Supports more professional and efficient parent communication

News manager for Parent Communication | Targeted News Posts, Photos and Video Updates

The News manager is a communication tool in Clasero that allows a company to publish news posts for parents and students in my.clasero.com.

It is designed for sharing updates in a structured, readable article format, so communication is clearer and easier to manage than sending separate messages manually.

What it is used for

News manager helps the company publish:

• announcements
• reminders
• seasonal messages
• event updates
• class-specific information

This makes it useful for both everyday communication and time-sensitive notices.

Targeted communication

A key feature of News manager is audience targeting. Posts can be shown to:

• all company clients
• clients of a specific branch
• clients of a specific branch who attend a specific class

This helps ensure that families only see information that is relevant to them.

Rich content support

News posts can include:

• text
• photos
• embedded videos

Videos can be added from supported platforms such as:

• YouTube
• TikTok
• Instagram
• X.com
• Vimeo

This allows companies to create more engaging and informative updates.

Time-based visibility

Each post can have a start date and end date.
This is especially useful for:

• temporary announcements
• seasonal greetings
• deadline reminders
• event promotions

The post is shown only during the selected time period.

Where parents see it

Published news appears in my.clasero.com, where parents can read posts that apply to them.
Parents can view the content, but they cannot edit or manage it.

In short

The News manager helps companies communicate with parents and students through targeted, time-based news posts with text, photos, and videos — all displayed in my.clasero.com.

Practical application of News manager

The News manager is used in real life to send clear, targeted updates to parents without relying on scattered communication channels like chats, emails, or paper notes.

It helps schools, studios, and clubs publish important information in one place — directly in my.clasero.com — where parents already check lessons, attendance, and invoices.

1) Sending announcements to the right parents

In daily operations, not every message is relevant to every family. News manager solves this by allowing staff to publish updates for:

• all parents
• one branch
• one class group in one branch

Real-life example:

A dance school has three branches. Only one branch will be closed on Friday due to a local event.

Instead of messaging all parents, the administrator creates one news post and targets:

• Branch A only

Only those parents see the message.

How this helps:

• avoids confusion
• prevents irrelevant messages
• saves time for administrators

2) Sharing class-specific reminders

News manager is very practical for repeated class communication, such as:

• what to bring
• dress code
• competition reminders
• holiday schedule changes
• parent meeting announcements

Real-life example:

A ballet teacher needs to remind one class group:

• white shoes required
• hair tied back
• rehearsal starts 30 minutes earlier on Saturday

The message is posted once and shown only to the correct parents.

How this helps:

• improves preparation for lessons and events
• reduces missed instructions
• keeps communication linked to the right audience

3) Publishing seasonal and time-limited messages

Because posts can have a start date and end date, staff can prepare messages in advance and let them appear only when needed.

Real-life example:

A sports club wants to publish:

• summer camp registration opens on June 1
• registration deadline is June 20

They create the post early, set the visibility period, and the system shows it at the right time.

How this helps:

• supports planned communication
• reduces manual posting work
• ensures outdated messages disappear automatically

4) Using photos and videos to improve communication

Some updates are easier to understand with visual content. News manager supports:

• photos
• embedded videos (YouTube, TikTok, Instagram, X.com, Vimeo)

Real-life example:

A teacher posts a short video showing the costume style for an upcoming dance performance, along with text instructions.

Parents can immediately understand what is needed.

How this helps:

• makes communication clearer
• improves parent engagement
• reduces follow-up questions

5) Centralizing communication in the parent portal

A major practical benefit is that News manager keeps updates in my.clasero.com, together with:

• lesson schedules
• attendance
• invoices
• lesson notes

Parents do not need to search through old chat messages or emails.

Real-life example:

A parent wants to check whether there was an update about next week’s training schedule.
They log in to the portal and find the news post in the same place where they already check lesson information.

How this helps:

• creates one reliable source of information
• reduces missed messages
• improves the overall parent experience

Why it is needed

In real life, parent communication often becomes messy:

• too many chat messages
• information sent to the wrong group
• old messages stay visible too long
• important reminders get lost

News manager is needed because it provides a structured, targeted, and time-controlled communication channel directly inside the Clasero ecosystem.

It helps the organization communicate more professionally while reducing the workload on staff.

In short

The practical use of News manager is to publish the right message to the right parents at the right time — with text, photos, and videos — in one place that families already use.

Benefits

• Deliver the right message to the right parents with targeted posts by branch and class
• Reduce communication chaos by replacing scattered chats and emails with one structured channel
• Save staff time by publishing one update instead of sending multiple manual messages
• Improve parent engagement with clear article-style posts, photos, and video content
• Reduce missed announcements by showing updates directly in the parent portal parents already use
• Prevent information overload by avoiding irrelevant messages to families who don’t need them
• Improve communication quality with more organized, readable, and professional updates
• Support planned campaigns and seasonal communication with start and end dates for each post
• Keep communication relevant and current by automatically hiding outdated announcements
• Lower the number of follow-up questions by sharing complete updates with visuals when needed
• Strengthen your brand image with a modern, centralized communication experience for parents
• Make multi-branch communication easier with precise audience targeting
• Help staff communicate consistently across teachers, administrators, and branches
• Increase operational efficiency by centralizing updates inside the Clasero workflow
• Build parent trust through timely, transparent, and well-organized communication